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eBags saw an increase of 139% in conversion rates on products that included a video description.
Using video in email marketing can produce a 4 fold rise in responses compared to static text and images.
The chance of a front page search result on google increases by 96% when video is included.
Every major high street retailer has an online retail presence. 40% of those retailers used video in 2011 compared to 15% in 2010.
77% of All US based internet users will watch videos online by 2014. in 2014 half of all internet content will be video. How to videos are the second most watched category on you tube and 80 million hours of video is consumed on your tube every day,
A report by Internet Retailer stated that consumers who watch videos are 85% more likely to buy compared to those who don’t watch.
The quality of the video will reflect on your products, beware holiday video start ups!
If you want your content branded, think about having your video hosted.
great it works and its free. Not always the right image think “your” brand.
It’s all about scale, managed properly the price per video could be as little as £50
Content is king but nothing longer then 90 seconds
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